Meet the Popular Private Client Team

TOP LEADERSHIP

Our executive leadership team is committed to our customers’ success. Headed by Matthew S. Ford, Managing Director, who previously led Popular Bank’s Legal Division, this group of industry experts uses their intelligence and vision to help clients achieve their financial objectives.


Joseph Culotta
SVP, Director, Wealth Management and Private Banking, Investment Executive, Osaic Institutions

“Popular Private Client takes a team-based approach to Banking, providing proactive guidance and advice to our clientele. Our primary objective it to deliver holistic services and driving best in class solutions in Private Banking, Financial Planning and Investment Management. This personalized approach helps our clients build deep relationships with their team, ensuring they have the tools they need to achieve financial freedom.”


YOUR PRIVATE BANKERS

As your primary contact, your Private Banker will schedule regular appointments with you to understand your needs and offer personalized banking services and tailored financial solutions.


NEW YORK METRO

Robert J. Lee
VP, Private Banker, Registered Representative, Osaic Institutions

Email: RLee@popular.com
Phone: 212-417-6716
NMLS # 602475

“As a Private Banker at Popular Bank, I work hard to deliver the highest level of service for my clients and their families. By having a genuine interest in their lives, it truly gives me a clear understanding of my clients' needs, which then allows me to provide the right guidance that fits each individual situation.”

Helen Chen
VP, Sr. Sales and Relationship Advisor, Registered Representative, Osaic Institutions

Email: HChen@popular.com
Phone: 212-417-6814
NMLS # 431731

“I am honored to play an important role in the lives of my clients. Through our journey together, I want to help them implement strategies that can create wealth, preserve assets, sustain their businesses, and build lasting legacies for their families. My mission is to help clients achieve success.”

Scott Lin
VP, Private Banker, Registered Representative, Osaic Institutions

Email: CLin@popular.com
Phone: 212-417-6849
NMLS # 60248

“As a Private Banker at Popular Bank, I foster relationships with high-net-worth clients by providing credit advisory, wealth management, and trust and estate planning services. By understanding my clients' financial and family backgrounds, I take a holistic approach to meeting their needs with best-in-class services and strategies.”

Ella Buravleva
Private Banker, Registered Representative, Osaic Institutions

Email: EBuravleva@popular.com
Phone: 212-417-6870
NMLS # 2268597

“As a Private Banker at Popular Bank, I ensure that my clients’ financial needs are met and help them to build, preserve and manage their wealth. I sincerely care about my clients and their families, and am making it my highest priority to help them achieve their financial goals by taking a holistic approach to wealth management.”

Claudio De Jesus
Associate Private Banker, Registered Representative, Osaic Institutions

Email: CDejesus@popular.com
Phone: 212-417-6802
NMLS # 598103

“As an Associate Private Banker, my goal is to build strong relationships with clients by earning their trust. I strive to make a difference in their financial lives by understanding clients’ ever-changing priorities and by making it easier for clients to access Popular Private Client resources, benefits, and services.”


SOUTH FLORIDA

Jessica Hernandez
VP, Private Banker, Registered Representative, Osaic Institutions

Email: JHernandez1@popular.com
Phone: 305-938-0117
NMLS # 943313

“At Popular Private Client, our clients are our top priority. I am dedicated to ensuring our clients experience exceptional service, while benefiting from our holistic approach towards achieving financial success.”

Michael L. Costa
VP, Sr. Sales and Relationship Advisor, Registered Representative, Osaic Institutions

Email: MCosta@popular.com
Phone: 305-409-5776
NMLS # 1121603

“I offer a personalized approach, guiding you through every financial life stage. I am here to help strengthen the value of your money — today and tomorrow. Your success is my priority — whether you are looking to build wealth, focusing on what you have, or on preserving your family legacy.”

Diana Soto
Associate Private Banker, Registered Representative, Osaic Institutions

Email: Dsoto@popular.com
Phone: 786-449-4039
NMLS # 629197

“At Popular Private Client, building lasting relationships and providing exceptional service are at the heart of everything I do. With over 20 years of experience in banking and financial services, I am committed to helping clients and their families achieve their financial goals through personalized guidance, tailored solutions, and a holistic approach to wealth management.”